# 6 hard truths CEOs must confront in the generative AI era

**URL:** https://community.abs-consulting.com/t/6-hard-truths-ceos-must-confront-in-the-generative-ai-era/512
**Category:** News
**Created:** [June 17, 2024, 1:07pm UTC](https://community.abs-consulting.com/t/6-hard-truths-ceos-must-confront-in-the-generative-ai-era/512 "2024-06-17T13:07:54Z")
**Posts on this page:** 2
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### Author: ![system](https://community.abs-consulting.com/uploads/default/original/1X/d4e1a73c3c3da1ed85fd0ff0090a17b4524a4372.png) [@system](https://community.abs-consulting.com/u/system)
#### Post date: [June 17, 2024, 1:07pm UTC](https://community.abs-consulting.com/t/6-hard-truths-ceos-must-confront-in-the-generative-ai-era/512/1 "2024-06-17T13:07:54Z")

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> **[6 hard truths CEOs must confront in the generative AI era - IBM Blog](https://www.ibm.com/blog/6-hard-truths-ceos-must-confront-in-the-generative-ai-era/)**
>
> The 6 hard truths are a call to action for CEOs to confront the realities of gen AI and to seize its potential for their organization.

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### Author: ![tarap](https://community.abs-consulting.com/letter_avatar_proxy/v4/letter/t/db5fbb/32.png) [@tarap](https://community.abs-consulting.com/u/tarap)
#### Post date: [February 10, 2025, 5:21pm UTC](https://community.abs-consulting.com/t/6-hard-truths-ceos-must-confront-in-the-generative-ai-era/512/2 "2025-02-10T17:21:11Z")

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How is generative AI expected to protect customer data? Is the article referring to synthetic data generation? Are there additional anticipated use cases?